Your organization, Sustainable Goods, is U.S. based and privately owned. Sustainable Goods is a big box retailer that specializes in products which are sustainable. Your organization has been cited by the United Nations Conference on Trade and Development (UNCTAD) as the leading organization for the sales and distribution of sustainable products. You are the newly appointed Chief Operating Officer of the international branch of the organization. Sustainable Goods is considering which countries to expand into first. The President of the organization has tasked you with selecting one developed (Australia) and one developing country (India) to expand into as a pilot project. PROMPT: As you analyze the two countries where Sustainable Goods is considering opening stores, you should understand the internal and external factors which could influence the success of the new stores. A typical way for an organization to analyze these factors is using a Strength, Weakness, Opportunities, and Threats (SWOT) analysis.